Joe Jackson’s Perfume Venture

Friday, January 14th 2011

“Jackson’s Tribute,” for men and “Jackson’s Legend,” for women, both eau de parfums, will be formally launched on March 7th in the United States.

Julian Rouas Paris, manufacturer of own-brand and private-label fragrances, formulated the scents in just a fortnight, under a partnership deal signed in California last month with the patriarch of the Jackson family.

“With Joe Jackson, we are 50-50 partners in world sales, television rights and advertising receipts,” said chief executive Franck Rouas, adding that a part of the proceeds will go to charities favoured by Michael Jackson.

A spokesman for Michael’s estate said the perfume venture was, “a Joe Jackson deal,” in which it was not involved.

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Source: google.com/hosted news & MJWN