On this day – 3rd February 1992
Michael holds a press conference at Radio City Music Hall in New York to announce plans for a new world tour to raise funds for his newly-formed Heal The World Foundation.
After descending the opulent staircase at Radio City Music Hall to the accompaniment of his song ‘Black Or White’, Michael joined Peter Kendall, vice president for Pepsi-Cola Int. in announcing the $20 million deal, which was the largest ever between a corporation and a music entertainer.
Dressed in black leather and a red armband, he informs on the creation of ‘Heal The World Foundation’, the mission of the foundation being that to provide rescue to world-wide children, protection against abuse, care-giving, to deliver medicines for children and fight world hunger, as well as to convey awareness on children’s rights and necessities, and improve world’s life standards.
At the press conference, he issues a statement in appreciation for the sponsor of this new tour – the Pepsi-Cola Corporation:
“Good afternoon. I like to thank the Pepsi-Cola Corporation for sponsoring the Dangerous Tour, which we plan to kick off in June. The only reason I’m going on tour is to raise for the newly formed, Heal The World, an international children’s charity, that I’m spearheading to assist children and the ecology. My goal is to gross one hundred million dollars by Christmas, 1993. I urge every corporation and individual who cares about this planet and the future of the children, to help raise money for the Heal The World charity. The Heal The World Foundation will contribute funds to pediatric aids in honor of my friend, Ryan White.
The “Heal The World Foundation” will also offer support to such worthwhile organizations as Camp Ronald McDonald, Make A Wish Foundation, Children Diabetes, Minority Aids Foundation and other charities. I’m looking forward to this tour, because it will allow me to devote time to visiting children all around the world, as well as to spread the message of the global love, in the hopes that others too will be moved to do their share to heal the world. Thank you for coming. I love you very much. Thank you, all.”
After his speech, The St. Thomas Boys’ Choir sing ‘Heal The World’, which touches the singer almost reducing him to tears: “When I composed the song, it was my dream to hear it performed the way they just performed it, with such innocence and beauty. It took everything to keep me from crying”, declares Michael.
Watch a video of Michael at the press conference and giving his speech here:
The Visual Documentary
This article is taken from The Visual Documentary Facebook page, which publishes facts from one of the most comprehensive books on the King of Pop and the only book to be authorised by Michael himself.
It's written by the founder of MJWN and friend of Michael's, Adrian Grant and we thank him for helping us remember the special moments in Michael's life. We encourage everyone to follow The Visual Documentary on Facebook.